Introducing the Roadmap Strategy Process
Does your organization have a strategy?
Can you describe it right now?
Do you think all of your employees could easily communicate it?
My experience tells me that most organizations don’t have a true strategy. Many struggle just to define the word strategy: does it mean tactics, long-term goals, specific initiatives? For those able to clear that hurdle, some go on to create what management guru Peter Drucker once labeled a “Hero Sandwich of Good Intentions” (We’ll do this, and this, and this…), in other words a wish list of all they hope to accomplish that contains no true strategic choices.
Others have a densely written paragraph, packed with the latest management jargon, that often goes something like this: “Our strategy is to provide leading-edge, world-class products by capitalizing on synergistic opportunities that will catapult us from good to great!” Buzzword Bingo anyone?
Very few organizations have developed a simple statement they can use to choose among competing alternatives, to make informed decisions, and most importantly to align their people around a common set of priorities.
The Roadmap Strategy process as described in “Roadmaps and Revelations” focuses on four fundamental questions necessary to develop a winning strategy, and provides a simple yet powerful framework for developing a concise strategy that is easy to understand and communicate, allowing you to set your own course to success.
Contact us to learn more about how we can help you develop a winning strategy